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WeNaijaNational · State · LGA · Town
Product

Four things, built well enough that people come back

The first version of WeNaija is deliberately narrow. Every feature here earns its place by serving the core loop — discover locally, post, react, converse.

Specification complete · in build
F01

The Geographic Feed

Four feeds, not one. National, State, LGA and Town — each ranked independently, so local content is never drowned out by national volume.

  • Switch between National, State, LGA and Town at any time
  • Follow up to two states beyond your own, weighted equally
  • Ranking built on saves and shares, not just passive scrolling
  • Text, photo, video and reshares — compressed for real networks

F03

Stories that start conversations

Photo, video, text and voice stories that last 24 hours — and a reaction that becomes a real message, not a floating emoji.

  • Four formats including voice notes
  • React to a story and it lands in the poster's inbox as a DM
  • Save anything to permanent Highlights before it expires
  • Tag people with @mentions

F04

Chat built for Nigerian networks

Messaging that assumes the connection will drop, because it will. Your message is saved and sent the moment you're back.

  • Messages queue offline and send themselves when signal returns
  • SMS notification when someone can't be reached online
  • Make your own stickers and GIFs from a 5-second clip
  • Groups up to 500 with real admin controls

F02 · F06

Local recognition, weekly

One picture a week. Top of your city, your state or the country earns a badge — and rankings stay in Explore, never in your feed.

  • A weekly picture slot you can change any time before Sunday
  • City, State and National badges with featured placement
  • Monthly Top Creator for your region
  • Zero leaderboards in the main feed. Ever.
Not in version one

What we're deliberately leaving out

These are decisions, not gaps. Each one is a real part of the long-term product — and each one would make the first version worse if it shipped now.

Marketplace

Vetted local commerce is the long-term thesis, and it's a different product with its own trust requirements. It comes after the social loop is proven.

Voice & video calls

Real-time calling is a significant infrastructure build on its own. Not needed to answer the question the first version exists to answer.

Paid tiers

No Pro subscription at launch. A paid tier whose perks are placeholders damages trust in it permanently.

Advertising

Inserting ads into a feed that hasn't yet proven it retains people is the fastest way to ensure it never does.